AI blog

In this article, we explore how artificial intelligence enables the transformation of massive volumes of raw data into a true strategic asset. We illustrate this through the case of a construction industry leader who needed to process over 3 million product data entries in multiple languages. AI played a key role in cleaning, multilingual harmonization, and data integration, ensuring a time savings of more than 10 days and a structured, scalable database. Thanks to these solutions, companies can automate complex tasks and improve decision-making.

AI tools are practical, but their tone often feels too generic, requiring extensive edits. Claude Styles changes the game by adapting to your writing style. It automatically adjusts its tone based on the context and can even learn your style from examples. The result? Less editing, more impact, and writing that truly sounds like you.

Perplexity is revolutionizing market research by integrating Crunchbase and FactSet into its AI, delivering instant, precise, and consolidated business insights. The key is no longer access to data but how fast you act on it.

This article dives into Project Mode on ChatGPT and Claude, a powerful feature for managing complex tasks across multiple sessions. It explains what Project Mode is, its applications, and the differences between ChatGPT and Claude. It also covers custom GPTs and their benefits. A must-read for anyone looking to supercharge their workflow with AI!

The Tasks feature in GPT-4o turns ChatGPT into a personal assistant by automating tasks such as reminders, summaries, and workflows. Available in beta for Plus, Team, and Pro subscribers, it allows you to schedule and execute actions at specific times, whether it’s generating reports, receiving a weekly review, or setting up alerts, all without manual intervention.

OpenAI introduced Operator, an autonomous agent that can perform online tasks like filling forms or gathering data, while keeping users in control of sensitive actions through the "Take-Over Mode." A major step forward in automating repetitive processes.

AFP is joining forces with Mistral AI, a European competitor of ChatGPT, in an unprecedented partnership. This article explores why this partnership is historic for journalism, how Mistral AI is establishing itself in B2B in Europe thanks to its open-source model, and why journalists remain indispensable in this process.

Artificial intelligence is redefining how businesses leverage their data, transforming traditional dashboards into interactive and predictive tools. This article highlights 2025's key trends, including conversational agents, augmented forecasting, and data security. Discover how AI and data visualization simplify strategic decision-making and how Strat37 supports clients in this transformation.

Shadow LLM refers to the discreet use of AI tools like ChatGPT by employees without company supervision. While these tools boost productivity by simplifying tasks and fostering creativity, they pose risks such as data leaks, unreliable results, and regulatory non-compliance. Instead of banning them, businesses should embrace Shadow LLM by educating teams, deploying validated solutions, and collaborating with AI experts to turn this trend into a strategic advantage.

Business Intelligence (BI) has long dominated data analysis, allowing businesses to structure and visualize information. However, artificial intelligence (AI) is revolutionizing this approach by adding a predictive and prescriptive dimension, allowing businesses to anticipate trends and automate analyses. AI democratizes access to data through simple interfaces, improves agility in the face of rapid change, and offers more accurate contextual intelligence. In addition, process automation allows for a quick return on investment. AI is thus transcending traditional BI, becoming essential for businesses that want to make full use of their data.

Generative AI is transforming the sales sector by boosting the productivity of sales professionals, saving them an average of 4.5 hours per week. It automates repetitive tasks and enhances customer interactions, while also requiring new skills. However, data security and human oversight remain critical for building trust. The adoption of AI follows two stages: rapid integration of tools, followed by optimization based on data quality. This technology becomes a strategic partner, enriching the role of sales professionals without replacing them.

Anthropic has introduced a major advancement with Claude 3.5 Sonnet, an AI featuring the new "Computer Use" capability designed to automate actions on a computer naturally. Built to assist teams with their daily tasks, Claude can navigate interfaces, fill out forms, and manage data with precision, simulating human actions. This innovation opens new horizons for businesses looking to streamline their processes with a proactive, high-performance AI.

An AI dashboard is essential for retail and e-commerce, tracking key metrics such as sales forecasts, inventory management, returns, customer feedback analysis, and personalization. This makes it possible to optimize decisions, anticipate demand, reduce costs, and improve the customer experience, thus offering a decisive competitive advantage.

In retail, managing product information across multiple channels is a challenge. A PIM centralizes and ensures data consistency, improving efficiency and the customer experience. When combined with an AI Dashboard, it allows businesses to analyze this data to anticipate trends, optimize pricing, and enhance overall performance. This guide explains the benefits of a PIM, how to choose the right one, and its link with AI for optimal retail operations management.

The integration of artificial intelligence (AI) in the retail sector represents a profound transformation, far beyond just a trend. In response to new consumer expectations for personalization and enhanced shopping experiences, AI offers tailored solutions, operational optimization, and accelerated innovation. By leveraging advanced technologies like generative AI, retailers can improve recommendations, manage inventory efficiently, and reduce time-to-market. AI is therefore becoming essential for retail businesses aiming to stay competitive and pioneering in a constantly evolving sector.