Retail: 600K SEO-optimized product sheets

Context

An industrial leader needed to optimize the management and SEO of more than 600,000 product pages in French and English, with the possibility of adding other languages.
Many pages were empty, incomplete, or outdated, and the manual update process was too long and inefficient. The result: low online visibility and limited conversion.

Challenge

• 600,000 multilingual product pages to process
• Content often incomplete or outdated
• Time-consuming manual process: slow writing and optimization
• Insufficient SEO: lack of visibility on search engines

Solution

Strat37 deployed an AI solution to:

• Analyze images to enrich product pages with precise visual details (shapes, colors, features)
• Automatically generate descriptions in French and English, with strategic keywords
• Optimize SEO tags for each product page
• Implement a scalable architecture to easily add new languages in the future

Results

✅ 100% of product pages completed and updated, with improved precision and consistency
✅ Automated multilingual SEO, freeing teams from repetitive tasks
✅ Ability to continuously add new languages
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The client now benefits from enhanced multilingual SEO and rich, up-to-date, and consistent product pages, boosting both online visibility and commercial performance.